10+ Questions to improve your sales call quality

In a world where talking matters a lot…

Getting better at making phone calls is an important social skill, especially in the realm of business sales.

Improving the quality of your calls, or question-making ability, can lead to better results. Professionally and personally speaking, by all means.

The main objective: is to listen carefully, use a script that sounds like you, ask questions that help you learn more, and keep things simple without using confusing vocabulary.

Knowing your audience and mastering your script can help you connect with your prospect, and also handle concerns in a kind, but professional way. Most importantly you’ll be able to show how valuable your product or service is and manage your time effectively.

It’s important to always learn from each call to keep getting better, and understand that both successes and challenges teach us something important.

Here are some questions to make your phone calls better and build business connections that really matter:

Questions to ask in a discovery call:

Bad Question: Are you ready to buy now?

 Good Alternative: What specific challenges are you currently facing in [relevant area]?

Bad Question: Can you tell me your budget?

Good Alternative: How important is [problem/pain point] to your team's success?

Bad Question: Why haven't you responded to our emails/calls?

Good Alternative: How do you typically prefer to be contacted about [product/service]?

Bad Question: Do you think your current provider is doing a poor job?
Good Alternative: What features or capabilities are crucial for your team to succeed?

Bad Question: Can you confirm that you'll make a purchase today?
Good Alternative: What is your team's timeline for implementing a new solution?

Bad Question: How much do you spend on your current provider?
Good Alternative: What specific business outcomes are you seeking to achieve with a new [product/service]?

Bad Question: Are you aware of our limited-time offer?
Good Alternative: How do you handle [relevant task] during busy periods?

Bad Question: What's your credit card number for processing the order?
Good Alternative: Can you share your team's decision-making process for selecting vendors?

Bad Question: Can I speak to the person who makes purchasing decisions?
Good Alternative: Who else on your team is involved in evaluating [product/service] options?

Bad Question: How many units do you want to buy?
Good Alternative: Can you provide more information about your team's requirements?

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